Nigerian Snacks Industry
Despite a weak economy and low consumer spending power, snacks were projected to perform well in 2022, with retail volume growth expected across various categories. In 2020, the COVID-19 pandemic caused an economic recession which led to the depreciation of the local currency, affecting many types of snacks.
This has resulted in higher importation costs, which is creating more space for local companies to operate. With the higher costs associated with importing, consumers are experiencing increased prices for imported brands.
This trend is creating a favourable environment for local companies to expand their reach and gain a larger market share. The snacks industry in Nigeria has proven its ability to overcome a multitude of challenges in recent times, such as navigating through the pandemic and dealing with inflation.
As we look towards the present year of 2023, we can anticipate that the industry will face even more challenges. However, with these challenges come opportunities for positive growth and evolution within the industry.
Snacking has become a regular part of our daily routine due to its convenience, affordability, and need to quickly satisfy hunger. Although snacking has both its benefits and drawbacks. While snacking can provide a quick boost of energy and help manage hunger, it can also lead to overeating and unhealthy eating habits if not consumed in moderation.
Overall, snacks are an important part of our diet and should be chosen wisely. By making healthier snack choices and snacking in moderation, we can enjoy the benefits of snacking while maintaining a healthy and good lifestyle.
Product Review on Kaira Milk Bites Biscuit
In this article, we’ll be reviewing Kaira milk bite biscuit, its taste, quality, and not only that but also review its packaging, nutritional information, and content. As well as how it fits into a healthy diet. Join us as we satisfy our cravings and discover what makes this snack a must-try for any snack lover out there.
Introducing a leading snack in Nigeria that has been gaining popularity – “Kaira Milk Bites”. Kaira milk bites biscuit is produced by the Monsoon Food Company here in Nigeria.
We are uncertain whether this brand has any other product offerings apart from milk bite biscuits due to their low brand recognition. Although this particular brand appears to have a relatively low profile, the recent launch of the innovative Kiara milk biscuit strikes a chord with its target audience and resonates strongly with consumers who have shown a significant level of interest in the product. It will be interesting to see how Kaira Milk Bites will continue to set itself apart in the Nigerian snack market.
Kaira Milk Bite Competitive Landscape and Packaging
In the case of biscuits, it’s a highly competitive market with many established players vying for consumers’ attention and loyalty. How do such brands plan to stay competitive and relevant in the market? We are eager to know more about this brand and its upcoming offerings.
Interestingly, at first glance, the cut size of these snacks looks just like chin-chin. Chuckling at the thought that the package had been mislabeled. But upon closer look, they were actually milk biscuits! Despite this, little deception, the overall packaging is quite impressive. The bold text and eye-catching colours make it stand out on the shelf, and I could see why it was so popular among snack enthusiasts.
Nutritional Information
The 60 grams sachet Kaira milk bites is a biscuit that has a rectangular shape with a vertical orientation. Based on the nutritional information on the packaging, each serving of the Kaira Milk Bites biscuits contains 1.3 grams of sugar, 1.9 grams of fiber, 7.61 grams of protein, and 9.1 grams of fat, and provides a significant number of calories. In fact, a single sachet of this milk biscuit supplies 470 kilo calories.
While this biscuit is high in carbohydrates, it is relatively low in fat and oil, particularly saturated fats, and also contain other important nutrients according to the manufacturer. After conducting a thorough taste test, we found that the biscuit was lacking in texture. The crumbly consistency left a lot to be desired, and unappetizing.
Additionally, the packaging was difficult to open and the biscuits were quite small, which left our testers feeling unsatisfied. Kaira Milk Bite biscuits are easily available in supermarkets and biscuit stores. However, they do not seem to be available in popular e-commerce stores in Nigeria yet.
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